Commercial Art
Difference Between Fine Arts, Crafts and Commercial Arts
I believe there is a vast difference between fine arts, crafts, and commercial arts.
Fine arts are typically art that is made for viewing pleasure rather than for intent to use (Education: National Gallery of Art). This kind of art would be paintings, and sculptures. With that in mind the arts and crafts movement was about bringing the beauty of art into practical use. It apparently was a mixture of “fine and applied art”(Education: National Gallery of Art). Art “craftspeople worked in various media, including woodwork, pottery, textiles, and metalwork” (Obniski). Commercial art is art used for the purpose of commercialization. This is the art that will be mass produced, mass sold, therefore commercialized. This art can also be used for marketing purposes.
An example of fine art, created simply for the pleasure of viewing is seen here:
http://www.wholesaleartmall.com/Georges-Seurat/The-Seine-At-La-Grande-Jatte-In-The-Spring.html
of a woman on a stroll next to a lake. This oil painting‘s beauty is the purpose it serves. It is not able to be used in any other capacity than to enjoy optically.
An example of the arts and crafts ‘beauty and practicality’ is seen here:
http://www.metmuseum.org/toah/images/hb/hb_1989.129.jpg in this lamp. The lamp looks to be made of copper and is stylishly reminiscent of a mushroom. The piece is both beautiful to look at, yet has a practical use. This was what the arts and crafts movement was all about, bringing art into the average home for beauty AND application.
An example of commercialized art is seen here: http://www.metmuseum.org/toah/images/h2/h2_32.88.12.jpg in this Moulin Rouge concert poster. This poster is an advertisement for Moulin Rouge. It gives the viewer a taste of what Moulin Rouge may have in store for them. This is just like any advertisement we have in our current society such as labels on soup cans, or movie posters, the purpose of the art is to market something.
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Audi A8 commercial “The art of progress”
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